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Open Brainstorms

Innovation Competition: How can you promote / market a new innovative product

Generate ideas to promote and market a new innovation product, ThinkCube. More information - www.metamemes.com - Ideas are specific and actionable - Ideas require minimal budget End Date: 10/19/2007 Prize: Free ThinkCube ($100 value). Restricted to US

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Brainstorm Info
Creator:ThinkCubologist
Created:over 2 years ago
Activity:3 months ago
Users:8
Ideas:44
Top Brainstormers
Brainstorming Tips: Focus on generating a high quantity of ideas. Don't judge ideas. Invite other people to add ideas.
New Idea: 500 Characters Left
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44.
One of the best way is already done.l You are promoting the website and product somehow here as well. Now similarly you can use a good SEO service to promote your product with low budget. Online marketing is the best way to promote your product and services. http://www.revolutioners.com
kuld33p | 3 months ago
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43.
The African poet is Tv reality show based on the art of poetry. Twelve conestants from around Africa will be locked in a house for twelve weeks to compete in the art of poetry. viewers at home will Vote for their favourite character and every week a contestant will be evicted until there is one contestant left. visit wwww.thepoetryafrica.blogspot.com . Egoh Salem(creator)
Egoh | 9 months ago
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42.
When you meet potential customers, ask them for a few challenges they are facing and use ThinkCube to create ideas. Email them a list.
UKJohn | over 2 years ago
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41.
When you're promoting ThinkCube -- at conferences or presentations etc -- have a team using ThinkCube live so that people can see the ThinkCube in action. Email the potential-customer with a list of ideas created that day.
UKJohn | over 2 years ago
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40.
Set a target -- say, create 500 ideas on BrainReactions -- and publish the best on your site
UKJohn | over 2 years ago
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39.
Find ten volunteers (from here and elsewhere) to contact small, local businesses. Start a project to improve each business using the ThinkCube. Volunteers could collaborate. A survey would need to be created to ask the business owner key questions about problems and challenges they face.
UKJohn | over 2 years ago
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38.
UKJohn and Glitter please contact me at kes@metamemes.com and I will orgainze getting you your ThinkCubes.
ThinkCubologist | over 2 years ago
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37.
The winners are: UKJohn and Glitter with the following ideas: 1.Donate ThinkCube to non-profit organizations to help them develop innovative ideas. – glitter 2.Become a facilitator for live brainstorms on here - or in a chat room or a facility on your own site - and, if possible, use the ThinkCube as a guide to aid you in prompting participants. Have a different challenge each week. Log all the best ideas on your website. – UKJohn Thanks to everyone for participating and all your great ideas.
ThinkCubologist | over 2 years ago
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36.
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35.
The results are in... I just posted on my blog the short list of the best ideas and the winners:
ThinkCubologist | over 2 years ago
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34.
Please feel to keep posting suggestions, but for the competition of winning a Free ThinkCube this is closed.
ThinkCubologist | over 2 years ago
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33.
OK. So this brainstorm is closed. I tried to get in yesterday but Brainreactions said it was down for maintenance. Thank you so much for all the ideas. I will review all the ideas and I will announce the winner here and on my blog by tomorrow.
ThinkCubologist | over 2 years ago
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32.
Give the product away for free - via wiki. Earn money on the facilitating of the process using the product.
core | over 2 years ago
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31.
Create a Wikipedia entry
UKJohn | over 2 years ago
1 vote
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30.
Become a facilitator for live brainstorms on here - or in a chat room or a facility on your own site - and, if possible, use the ThinkCube as a guide to aid you in prompting participants. Have a different challenge each week. Log all the best ideas on your website.
UKJohn | over 2 years ago
1 vote
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29.
Use ThinkCube to create ideas for bloggers and compile these ideas on a blog post: something like "500 great ideas to improve your blog". Bloggers will link to the article and the article would state that ideas were generated with ThinkCube. You could also do "500 ideas to improve your website" etc.
UKJohn | over 2 years ago
1 vote
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28.
Approach Dragons' Den participants and introduce them to ThinkCube and help them to use it to promote their idea/business.
UKJohn | over 2 years ago
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27.
As a tv concept: the Apprentice tv show usually favours people and situations that will produce conflict. Why not create a more positive Apprentice type show that uses ThinkCube to approach challenges and thus acts as a tutorial to viewers? "Apprentice with brains instead of conflict".
UKJohn | over 2 years ago
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26.
Create a specific project that will attract lots of media attention. For example: set out to make somebody rich within a year. Set out to create ten patentable inventions. Choose someone completely at random and see how a ThinkCube-using team of creatives can work to completely turn around that person's life by tackling all their problems and aspirations. Maybe you use this as a concept for a reality TV show?
UKJohn | over 2 years ago
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25.
Find businesses that are in trouble and send in a trouble-shooting team to save the businesses.
UKJohn | over 2 years ago
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24.
Target a popular website. Give the site's hosts a free copy of ThinkCube to use to actively seek improvements and new features for the website. Possible targets would be YouTube, the IMDB, news sites etc.
UKJohn | over 2 years ago
1 vote
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23.
Arrange a live brainstorm on here asking this question
UKJohn | over 2 years ago
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22.
More on idea 21 and 20: the brainstorming clubs could act as troubleshooters for local individuals in the newspaper who have experienced problems. When problems are solved the newspaper could feature the individual again. Maybe the newspaper could have a "good news" section featuring people who have had a problem solved by the brainstorming clubs.
UKJohn | over 2 years ago
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21.
More on idea 20: the ThinkCube could link up with local newspapers and tackle problems that have featured recently in the newspaper. That way any successes will get lots of publicity.
UKJohn | over 2 years ago
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20.
Ask libraries to create brainstorming/creativity clubs where the ThinkCube would feature.
UKJohn | over 2 years ago
2 votes
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19.
Give Think Cube's to professor's in the business dept. at a major university. Encourage professor's to speak about the product and potentially utilize the product as part of a class project.
JMunchies | over 2 years ago
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18.
Give free Think Cube's to local businesses and gather testimonials.
JMunchies | over 2 years ago
2 votes
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17.
Host an event where either student run businesses or student groups can participate for free. Each group will have to use the Think Cube to solve a major issue their business/group faces frequently. A cash contribution could then be made to the group that solves their issue most effectively through the use of the Think Cube.
JMunchies | over 2 years ago
1 vote
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16.
Offer to give a percentage of the proceeds from the sale of ThinkCube to an organization that helps to foster innovation or that encourages young minds to flourish such as the Boys & Girls Club.
glitter | over 2 years ago
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15.
Partner with a business supply store or bookstore to offer discounts on notebooks for keeping track of ideas. Have an in-store display where ThinkCube can be purchased along with the notebooks.
glitter | over 2 years ago
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14.
Host open sessions at the mall where anyone can come to play
glitter | over 2 years ago
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13.
Ask a local government office i.e. the Mayor to use the product to help solve a problem. How did it go? Report it to the media.
glitter | over 2 years ago
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12.
Donate ThinkCube to non-profit organizations to help them develop innovative ideas.
glitter | over 2 years ago
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11.
Donate ThinkCube to libraries for people to use on site.
glitter | over 2 years ago
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10.
Promote it through groups or associations that already exist such as artists, musicians, community continuting education sources, business networking, writer groups.
glitter | over 2 years ago
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9.
Generate teams from local universities or businesses to "play" against or with each other.
glitter | over 2 years ago
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8.
Host a play session at a place where your target audience hangs out. Get the media on board.
glitter | over 2 years ago
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7.
Get someone or a company that is known to be "innovative" to use it
glitter | over 2 years ago
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6.
Try selling a few on eBay auctions, especially during gifting seasons like Christmas.
anandvc | over 2 years ago
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5.
Go to your local Target store manager. Most of them have the authority to try market testing new products by giving them shelf space for a few weeks and seeing how well they sell. If this game gets into Target, it could sell really well.
anandvc | over 2 years ago
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4.
Post flyers in coffee shops and in and around schools about the game
anandvc | over 2 years ago
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3.
Put a video of people playing the game and coming up with great ideas on YouTube.com
anandvc | over 2 years ago
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2.
Note: The winner will be annouced on 10/21/2007 on this forum and my blog - http://metamemes.typepad.com/beyond_brainstorming/
ThinkCubologist | over 2 years ago
1 vote
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1.
Sample Idea: Use this online brainstorming forum to run a competition to generate ideas.
ThinkCubologist | over 2 years ago