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CP+B developed the Subserviant Chicken website for Burger King. Even though it was online it wasn't an ad and became completely viral in it's marketing. Fallon created mini online movies for BMW that became viral as well. [over 13 years ago]
What are some non-traditional marketing ideas?
CP+B created an artificial island in the Hudson river off Manhattan island to launch Scripp's Networks' Fine Living. [over 13 years ago]
What are some non-traditional marketing ideas?